Tuesday, August 10, 2010

Viscious gets App Happy


Viscious recently made an iphone app video for The Commonwealth Bank's Property Guide iPhone application. The Property Guide app helps anyone looking to keep on top of the property market make smarter property decisions with 'augmented reality' insights in to almost any Australian home, anytime, anywhere.

CommBank Property Guide app, created by The White Agency and marketed by Viscious, uses 'augmented reality' technology to retrieve past sales history, current property listings and recent sales, is mapped on to a real world view through the iPhone's camera on more than 95 per cent of residential properties in Australia.

The app is supported by data from two industry leader's realestate.com.au, the nation's number one property portal and RP Data, Australia's leading property information and analytics company.

Viscious director Ant McPhail directed this online video to communicate the augmented reality features of this app and also make is accessible to everyone.

According to Mark Murray, general manager consumer marketing, the launch of the CommBank Property Guide iPhone app builds on the Bank's commitment to superior customer service by delivering greater value and enhanced benefits for Commonwealth Bank customers: "Property Guide makes finding your dream home a lot easier while enabling home buyers and sellers to make informed and researched property decisions when it comes to making their biggest financial commitment," said Murray.

Viscious thoroughly enjoyed the opportunity to work with both The White Agency and CommBank in bringing this innovative and relevant iphone app to market.








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